Inspiring Womxn to Stand Up and Never Back Down
You’re going to want to pull up a chair and get to know Stephanie Leigh.
I had the pleasure of interviewing this adventurous woman who uses her voice to inspire and give power to other womxn.
She is a Creative Director to startups and entrepreneurs. She loves to snowboard, hates coffee (really), and recently ended a year-long trip in her Airstream. She has insights to share and loves to connect IRL. She shared event recommendations in Denver, Colorado and Boise, Idaho. She’ll be speaking at Boise Startup Week later this month!
And, if you need to get an energy and inspiration infusion, skip down to that last section. Try to not stand and clap, I dare you.
Every person has a story that makes her unique. Tell us a little bit about yourself.
I played college basketball and was a high school English teacher and basketball coach for the first 10 years of my career. I’m completely self-taught in regard to my design and marketing knowledge. So. Many. YouTube videos.
Speaking of English, I’ve always been a writer. When I moved into my Airstream a year ago, I knew I wanted to blog about the experience. Somehow, it’s turned into a comedic commentary on the current state of dating as a single person.
Just for fun, how do you take your coffee? What’s your favorite non-work activity?
I don’t like coffee. Seriously. I’m an avid snowboarder. I’d never complain of an endless winter. But, in the summer, you can find me hiking up trails and scaling rock faces. I also have a French Bulldog named Nugget that’s pretty entertaining.
Haha, that’s great I’m a dog-mom, too! You have a unique service offering, can you tell me about your business?
I offer branding, marketing, business consulting, and publishing services. I call myself a creative director, but for me, that creativity is maximized by understanding business as much as it is about understanding sound design.
I’ve worked with a lot of startups, and at this point in my career, I’m very confident about understanding the operational framework that is required for startups to succeed. Of course, I love beautiful design, but I’ve come to see design as the means to an end. First and foremost, it should be alleviating pain points for both the business owner and the customer.
How did you get started? What inspired the idea for your business?
I started Sleigh Creative - @by.sleigh - just over two years ago when I realized I didn’t want to clock in and out anymore. I had been working as a marketing manager at a publishing house that ended up going under. I had this stark realization that nothing is guaranteed unless I create my own podium from which to stand. I had a solid portfolio put together in about a year, and that’s when I decided to take my life - and business - on the road. I lived in an Airstream for the last year (and did a lot of snowboarding during the day and even more working until the late hours of the night).
It must have gotten lonely at times on the road. What was your favorite live, in-person event that you recently attended?
I recently went to a female networking event through Creative Mornings Denver and Lady Killas. I really just enjoy an opportunity to meet other female entrepreneurs. We also got to tour the newest (and very amazing) all-female co-working space in Denver called Charley Co.
How did these events impact you personally? How did they make you feel and how did they impact your business?
I think that it’s really important to give women this exclusive space to collaborate.
We have different struggles, and those struggles haven’t really been understood until recently when women were given more of an opportunity to be heard. We’re trying to unravel centuries of inferiority, and that takes us all working together.
It also takes women speaking up (and never backing down).
I am constantly inspired by other women, and it’s why I’m really looking forward to an all-female entrepreneur panel that I orchestrated for Boise Startup Week on October 10th. I’ll be accompanied by three other local women to speak on how females can more powerfully show up in the business world. You can find event info here.
And Stephanie gets a standing ovation from us here at Founders in Real Life. If you’re in the Boise area be sure to check out all the amazing events being held during Boise Startup Week. Reach out to Stephanie and let her know you’ll be joining!
Thank you so much, Stephanie, for sharing your story, your words, and your energy with our community!